Fashion blogger Flavia from Fashion Coolture has become a fashion
powerhouse purely from her own presence in the fashion world. Back in
2010, her style and photography was at an extremely high level and has
remained consistent ever since, with of course some improvements along
the way. I think the tale of the story here is consistency and the
ability to deliver time and time again. I think it is important for a
blogger to have a unique voice and style but good management is just as
crucial. I think these days it is easy to see the success without
realising the time and effort that goes into creating a really great
blog. It is vital as a blogger that you do not become despondent if no
one comments on your posts or reads your blog because eventually this
will change. The key to a good blog is ensuring you are passionate and
that you want to live it and breathe it every single day.
Reverting
back to Flavia, the glamorous fashion blogger based in Brazil, helps to
demonstrate that blogging should really be taken seriously. Developing
and creating unique fashion sets, almost on a daily basis, or at least
2-3 times weekly, illustrates the kind of dedication that is required.
She is never seen with a hair out of place, her make-up always
impeccable. The outfits that she puts together are something of a
phenomenon, you will often see her with matching jacket and skirt or
matching shoes and bag, the attention to detail is insane! I often
wonder how big her wardrobe is, because I have rarely seen her wearing
the same thing twice. She will normally wear her hair down, and will
rarely look at the camera, often walking away. All of these details are
something one cannot overlook; all together she has created a personal
style and voice for herself. That is what makes a fashion blogger
successful, the ability to create interesting material that is unique
and inspirational, whilst staying true to your own style.
What I
really admire about Flavia is that she manages to combine cutesy girly
style with rock chic elements to create truly individual outfits. In my
opinion, the juxtaposition of the two styles when married together can
produce something magical. Yet this sort of styling can be extremely
difficult as it is far too easy to get it wrong and may seem too trying.
So hats off to her for having the confidence and ability to create such
unique outfits and styles.
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